Facebook is planning a digital payments service for WhatsApp in India, the app’s largest market.
A recently posted job listing
for a WhatsApp “digital transaction lead” for India reveals that the
messaging app plans to work with local banks and eventually “help scale
global support for digital transactions on WhatsApp.” A separate report by Indian news outlet The Ken says that WhatsApp plans to make the feature available within the next six months.

is an important country for WhatsApp, and we’re understanding how we
can contribute more to the vision of Digital India,” a Facebook
spokesperson told Business Insider. “We’re exploring how we might work
with companies that share this vision and continuing to listen closely
to feedback from our users.”
Facilitating payments would be a first for WhatsApp, which Facebook acquired for $22 billion in 2014. (Digital payments are already supported in Facebook’s Messenger app.) WhatsApp
has over 1.2 billion monthly users, and cofounder Brian Acton recently
revealed that India is the app’s largest market with 200 million users.
a trip to India in February, Acton said that WhatsApp was in
discussions with the Indian government about digital payments. The
popularity of mobile payments in India has surged in recent months after
the country’s prime minister banned high-value cash in November.
The job description for WhatsApp’s digital transaction lead says the
person should be familiar with India’s Unified Payments Interface, which
lets money be digitally transferred between bank accounts and other
Facebook has yet to monetize WhatsApp, but the app is currently testing the ability for businesses to message users directly. WhatsApp recently appointed its first chief operating officer, and there are multiple business and monetization-related job listings for the app on Facebook’s website.


Please enter your comment!
Please enter your name here